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Company knew that holiday shoppers want to personalize their gifts, so Lancome made it easier for its customers to add a human touchancome Instagram post with limited offerImage SourceTime-limited offers and deals work well when they are done right, so marketers have to set a clear timeline. During the holiday season, ecommerce companies are super busy, so it’s easier for them to miss important dates.
Using a social media publishing platform helps to plan your content in Egypt Phone Number List advance and make sure your time-sensitive offers and deals go live on time.Here’s what you can learn: Promoting your time-limited offer, keep in mind that holiday shoppers don’t have much time, so keep your offer simple and brief—your followers what benefits they can get from you and when.RELATED: 8 Perilous PPC Mistakes to Avoid During the Holidays2. Run a seasonal saleFor most customers, shopping during the holiday season is a great opportunity to find unique discounts and offers. Do you know that 88% of impulse buys are prompted by a sale? Since the number of mobile shoppers is growing fast.
Any proof needed? According to eMarketer, 38% of US holiday shoppers planning to use a smartphone to find deals on Black Friday and Cyber Monday, the biggest sale days of the year.If you want to entice your followers to become your customers, announce your seasonal sale and offer an attractive discount. Here’s a great example of this strategy in action from JCrew:JCrew holiday Instagram postImage SourceOffering 50% off most full-price items caused a buzz around the company and its products.
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