These companies let their users take quizzes

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On the right I have my live preview, which I can even watch in a mobile version, and on the left I have all the design options step by step: I can style my buttons and upload text, images, videos and CTAs to each location. A click on Publish then gives me the embed code directly. The free basic version only offers a single map with a watermark, but is perfect for testing the handling. You then have full access to all design options in the pro versions starting at $19 (1 map) or $59 (10 maps) per month. Interface of the Mapme tool Clear structure of the Mapme interface: the editing options on the left and the map preview on the right.

Quizzes: Which puzzle type is your target group? Everyone likes to quiz. Why else are “Who Wants India Car Owner Phone Number List to Be a Millionaire” or “Quiz Duel” so popular? Since the goal in both cases is to test your knowledge in a playful way, they are called knowledge quizzes . Another form is the self-test : Here the user wants to find out more about themselves, keyword “self-reference effect.” It means that we remember things better that are important to us - and are therefore naturally more interested in them. The best way to test knowledge is on topics that your target group is passionate about - the chance to win is often the incentive.



Do you know these famous mountains? Kompass, the map publisher for hiking and cycling maps, knows the passion of its target group and cleverly lets them test their summit knowledge. How well do you know beer? In the online shop bier.de, beer lovers get their money's worth and can even win. But the questions are not that simple. What do you know about coffee? That's what Gepa asks its web visitors. This is where content marketing is used to its full potential, because after every question there is a further explanation of the correct answer.